Digital Innovation in Media Bachelor's Degree
Digital Innovation in Media Bachelor’s Degree
The digital innovation in media bachelor's degree will help you develop in-demand blended digital skills and the mindset of an entrepreneur, digital marketer and computer programmer.
The online digital innovation in media bachelor’s degree will teach you how to deploy artificial intelligence to advance digital advertising and mobile marketing strategies, design and code a mobile app, analyze data, manage digital projects, design a website, launch your own digital business, optimize analytics, convert online customers into buyers and secure networks.
You'll help create the digital future in classes taught by award-winning industry professionals, professors and thought leaders. You will develop blended digital skills in courses such as:
- Going Mobile!
- Writing in a Digital Economy
- Digital Brand Strategy
- Data Structures and Algorithms
- Digital Business
- Innovations in Media and Communication
- Advanced Programming
- Social Media Strategy and Management
- Business Innovation and the Entrepreneurial Mindset
- and others
Build power skills in digital storytelling, problem-solving, countering disinformation and misinformation, and communicating across cultures with courses such as:
- Research for Advertising and Public Relations
- Building Social and Cultural Connections
- Content Creator Studio
- Writing Academy
During your junior year, we will help you identify an apprenticeship to perfect your newly developed digital skills, allowing you to be industry-ready for one of the 1.7 million digital media-related jobs that will be created by 2030.
This program will enable you to earn four credentials in four years: a bachelor’s degree, a minor in entrepreneurship and innovation, a certificate in computer science and a certificate in digital engagement.
*This estimate includes online tuition and College of Arts and Sciences fees and is for illustrative purposes only. Courses from business and engineering are also in this program. Your hours and costs will differ depending on your transfer hours, course choices and your academic progress. See more about tuition and financial aid.
Career Prospect Highlights